P0.3 Micro LED in-vehicle display development was the highlight of the BOE Global Innovation Partner Conference (IPC), which began on September 4th at the Zhongguancun International Innovation Center in Beijing. At this event, BOE introduced a range of groundbreaking display technologies, with significant advancements in the metaverse, e-sports, and smart mobility sectors.
Revolutionizing Automotive Displays with P0.3 Micro LED In-Vehicle Display
Within the α-MLED exhibition area, BOE showcased its first P0.3 Micro LED in-vehicle display. This cutting-edge display boasts a curved, borderless design with an exceptional ambient light contrast ratio of up to 40,000:1 and a peak brightness exceeding 2000 nits. With a high color gamut and high refresh rate, it aims to enhance the visual experience for in-car entertainment and navigation systems.

Advancing xR Virtual Filming Technology
BOE also demonstrated its xR virtual filming technology, which significantly improves both visual and interactive experiences for audiences. This technology offers outstanding display effects and integrates multiple functions, providing production teams with greater creative freedom.

Innovations in AI TV with Micro LED Technology
At the ADS Pro exhibition area, BOE introduced the world’s first 55-inch UB Cell 3.0 AI TV, incorporating Micro LED display technology. This new AI TV features an ultra-high color gamut, ultra-high contrast ratio, and ultra-low screen light reflectivity, setting a new standard in AI-driven display technologies.

Flexible OLED Displays and Future Applications
In the f-OLED exhibition area, BOE revealed its advancements in flexible OLED displays with a 31.6-inch foldable and rollable screen that supports three sizes and four display modes: 31.6 inches at 32:9, 24.6 inches at 24:9, and 17.6 inches at 18:9. The display adapts to various usage scenarios, underscoring BOE’s leadership in flexible display innovation. Another flexible OLED product showcased can expand its screen area up to five times with a minimum bending radius of 4mm, further broadening the application potential for flexible OLEDs.


Partnerships and Automotive Innovations Featuring P0.3 Micro LED In-Vehicle Display
In the partner exhibition area, BOE displayed a 98-inch Hisense original painting giant screen TV equipped with ADS Pro technology, achieving a refresh rate of 264Hz. Additionally, in collaboration with automotive brands like NIO, XPeng, ZEEKR, and Geely, BOE presented its P0.3 Micro LED in-vehicle display along with other technological innovations. The ZEEKR 009 Glory, the first mass-produced new energy vehicle featuring BOE’s LC smart light curtain, was also introduced. Meanwhile, Geely’s Galaxy E8 featured BOE’s 45-inch 8K HD integrated panoramic screen—the widest in-vehicle display in any mass-produced car.

Focus on Energy-Efficient and Low-Carbon Products
BOE also showcased energy-efficient and low-carbon products, including tandem OLED smartphone devices. These devices utilize tandem technology to reduce power consumption by 20%, and when combined with LTPO technology, achieve a total reduction of 15% in power usage while increasing luminous efficiency by 50%.
Additionally, BOE introduced a lightweight, low-carbon AI laptop that incorporates recycled materials in major components like the screen, structure, motherboard, and packaging, reducing panel carbon emissions by 49%.
Green Technology with Solar-Powered Dimming Windows
BOE’s exhibit also featured solar-powered wireless dimming windows that combine photovoltaic power, wireless communication, and ELC dimming technologies, offering zero-carbon environmental protection and intelligent convenience.
Sources: BOE, LEDinside.
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