The highly anticipated 2025 Integrated Systems Europe (ISE) exhibition, focusing on audiovisual technology and system integration, kicked off on February 4th at the Barcelona Convention Center. Numerous leading LED display companies showcased their latest self-developed LED display solutions, presenting cutting-edge applications to global market clients.
At the exhibition, companies not only displayed popular applications such as all-in-one machines, virtual production, and transparent displays but also introduced a variety of Micro LED-related products, continuing to push the boundaries of high-end LED display technology.
1. LEYARD
The Leyard Group, under its dual brands Leyard and Planar, led industry trends with innovative technology, showcasing a range of professional display products and scenario solutions at booth 3A300. These included Micro LED display technology, virtual production, rental and stage displays, and LED video wall series.
i. Micro LED Display Technology: The Leader of Future Displays
Leyard displayed several COB and GOB solutions utilizing the latest Micro LED technology, particularly the MG2 and MGS series. These products not only deliver exceptional display performance but also offer high reliability and durability, providing unparalleled visual experiences in meeting rooms, control rooms, and large event venues.
ii. Virtual Production: Perfect Fusion of Virtual and Reality
One of the highlights from Leyard’s European team was the XR virtual production studio solution based on OptiTrack motion capture technology. By integrating OptiTrack’s high-precision motion capture system with LED displays, users can seamlessly switch between virtual and real environments, offering new creative tools for film production, game development, and education.
Leyard is one of the earliest companies globally to provide cinematic-grade motion capture solutions and the only Chinese company capable of offering both pre-visualization (motion capture, spatial positioning) and virtual production (LED display systems) core solutions.
iii. Planar Brand Showcase: Flexible LED Video Walls and Touch Systems
Planar exhibited the Planar® CarbonLight™ CLI Flex™ 0.9 display, a flexible curved LED video wall that ensures color consistency and ripple-free, halo-free display effects. Combined with Exact Solutions’ infrared touch system and a smooth, cleanable GOB-coated surface, the touch system operates precisely on fine-pitch curved displays.
2. Unilumin
Unilumin, along with its subsidiaries ROE Visual and LAMPRO (LAMP TECH), showcased solutions for control rooms, cinemas, commercial displays, all-in-one machines, and creative rentals, unveiling the Unatural series and Udesign SV transparent screen solutions.
The Unatural series employs nano-optical technology, featuring high brightness, low light loss, and low reflectivity, aiming to blend display art with architectural materials, breaking the limitations of traditional black display panels and achieving seamless integration with the environment when turned off.
Udesign SV is Unilumin’s latest indoor commercial transparent display, boasting a 93% transparency rate, high brightness, easy installation, slim design, and borderless appearance, suitable for various scenarios such as commercial displays, digital exhibitions, and landmark landscapes.
LAMPRO (LAMP TECH), as Unilumin’s independent brand focused on channel distribution, exhibited high-definition LMini COB solutions, creative front desk and window solutions combining BNXⅡ with transparent screens, RN’s curved creative splicing and second-generation upgrade solutions, and outdoor curved corner solutions.
3. Ledman
Ledman showcased star products for outdoor advertising, indoor fixed installations, rentals, commercial displays, and conferences. Notably, the GM series, designed specifically for the rental market, made its debut at the exhibition. This series features a lightweight design and quick assembly, offering flexible and efficient operation tailored to rental market needs.
Ledman also highlighted its PSE energy-saving cold screen technology, demonstrating the evolution of three generations of LED direct display technology through a PSE energy-saving comparison wall, showcasing the future trends of LED technology. The Ledman PSE Thunder series COB energy-saving cold screen combines excellent display performance with significant energy savings, helping companies embrace ESG principles and achieve green transformation.
Additionally, Ledman displayed the X series, which won the European Product Design Award, and the Z series, which received the MUSE Design Award for outdoor large screens. The company also showcased popular products such as the U series stadium screens and a 138-inch conference all-in-one machine.
4. Absen
Absen exhibited the A series next-generation products, KLCOB V2 series, CPS series, and the Smart Screen X136, collaborating with global partners like Crestron, Yealink, and Kystar to present immersive solutions for control rooms, meeting rooms, creative commercial displays, and digital outdoor advertising (DOOH).
The KLCOB V2 series uses flip-chip COB technology, reducing solder points by 40% and eliminating leads, cutting failure rates by 50% and doubling lifespan. The chips directly contact the PCB substrate, significantly improving heat dissipation, reducing energy consumption by 40%, and lowering maintenance costs by 50%. The product also features magnetic shielding, reducing surface metal dust adsorption by 70% and extending cleaning cycles by three times, with a maximum brightness of 1000 nits.
The Smart Screen X136 utilizes Micro LED technology with a 4K pixel matrix and UHD resolution, powered by Absen’s image processing algorithm for exceptional display quality. Installation takes only two people one hour, reducing traditional engineering time by 80%. It also includes an 8-core processor, 8GB+128GB storage, and high system processing capabilities, compatible with mainstream audio-visual peripherals and control systems.
Absen also collaborated with Turkish-American media artist Refik Anadol, known as the “Digital Da Vinci of the 21st Century,” to present a creative display of digital art. By integrating LED display technology with AI and interactive technology, the exhibition broke the boundaries of traditional art, materializing abstract thoughts and offering a new artistic experience to the audience.
5. LG
At the exhibition, LG themed its booth “Custom Solutions, Optimized Growth,” featuring sections for retail, corporate, education, transportation, and hospitality. LG showcased its upgraded LG MAGNIT Micro LED display to meet the growing demand for ultra-high-definition screen solutions among B2B clients.
The new design of the LG MAGNIT Micro LED allows installers to adjust LED module spacing from the rear (previously done from the front), enhances compatibility with content controllers, ensures color and image quality, and reduces standby power consumption by 98% compared to earlier models, significantly improving energy efficiency. This innovative solution was displayed in the LED technology zone.
Notably, LG’s “transformable” dynamic LED display attracted attention at ISE 2025. Composed of 88 interconnected panels capable of 360-degree rotation, it also features AI-driven “image transformation”, using generative AI to convert photos into pop art-style images.
6. Samsung
Samsung Electronics unveiled its next-generation commercial displays with AI solutions. The AI features in SmartThings Pro and interactive displays enhance the intelligence, control, and usability of business-focused screens. Samsung also showcased a massive 115-inch smart signage screen, bringing immersive visuals to life.
Following last year’s 105-inch QPDX-5K model with a 21:9 aspect ratio, the 115-inch QHFX features a 16:9 aspect ratio and multi-view functionality (supporting up to four split windows) for simultaneous content display. The QHFX eliminates visible bezels common in traditional video walls, offering QLED 4K resolution, a maximum brightness of 700 nits, and Tizen OS 8.0, suitable for various applications such as meeting rooms and luxury retail stores.
7. AOTO Electronics
AOTO Electronics showcased multiple innovative solutions covering the LED smart display needs of rental, advertising, sports, and commercial display industries. Key products included the BoRoom enterprise live streaming room, AU series advertising machines, and the TV2 transparent LED display, highlighting the company’s technical advantages across various applications.
i. BoRoom Enterprise Live Streaming Room: Cost-Effective Full-Function XR Press Conference Solution
AOTO Electronics globally launched the BoRoom enterprise live streaming room, an integrated, cost-effective full-function XR press conference and remote meeting solution. BoRoom is ideal for enterprise virtual press conferences, online and offline forums, live streaming, and remote training. It combines AOTO’s self-developed Coruscant virtual production system, Vormir generative tools, and XR high-definition LED screens, integrating AI-generated 3D scenes, automatic tracking, and calibration for vivid and realistic presentations, enhancing brand image and influence. BoRoom’s compact size, colorful interactivity, and simple operation make it an ideal choice for improving corporate event performance and cost control.
ii. AU Series Advertising Machines: High Brightness and Intelligence
In the digital outdoor advertising (DOOH) sector, AOTO Electronics globally launched the AU series advertising machines, featuring high brightness for clear visibility around the clock and supporting dual-sided independent display with single HDMI windowed content. The advertising machines also incorporate AI energy-saving and low-voltage drive technologies, effectively reducing energy consumption and integrating real-time bus and weather information to enhance the intelligence and informatization of advertising.
iii. TV2 Transparent LED Display: Innovative Applications for the Digital Advertising Industry
Additionally, AOTO Electronics displayed the TV2 transparent LED display, which, with its ultra-slim design and 80% transparency, is ideal for storefront windows and building facades, bringing more innovative applications to the digital advertising industry.
iv. MIP Series Commercial Displays, SID Conference All-in-One Machines, and SP Series Sports LEDs
In the commercial display and sports sectors, AOTO Electronics launched the MIP series commercial displays, SID conference all-in-one machines, and SP series sports LEDs. The MIP series features deep black display technology (10,000:1 contrast ratio), suitable for high-end brand displays; the SID conference all-in-one machines have a 6mm ultra-narrow bezel, Android system, and wireless projection, enhancing meeting collaboration; the SP series sports LEDs boast an 18,000Hz ultra-high refresh rate, meeting the high demands of sports venues.
Through this exhibition, AOTO Electronics not only showcased its latest technological innovations in XR, advertising, commercial displays, and sports but also solidified its leading position in the LED smart display solutions industry.
8. LP Display
LP Display exhibited multiple Micro LED products, including COB Elves, high-end rental LX, 54-inch large-size commercial displays, and the Evapad conference all-in-one machine.
The Evapad conference all-in-one machine features a 108-inch screen with 2K resolution, supporting ten-point touch, real-time annotation, and an upgraded conference system for multi-party video collaboration, enabling efficient sharing and collaboration.
Additionally, LP Display’s 8K main screen uses a full flip-chip COB process at P1.25, increasing brightness by 30% and reducing power consumption by 40% compared to traditional SMD technology. LP Display also launched a new generation of full flip-chip COB rental screens, featuring modular structures, quick assembly, and high durability, suitable for international events, stage performances, and other high-end scenarios.
Notably, LP Display set up a hands-on experience area at the exhibition, allowing visitors to compare COB, SMD, and MIP processes up close and experience innovative designs in outdoor high-brightness screens, dual-sided screens, and rental screens.
9. BOE MLED Business
BOE comprehensively showcased its MLED business‘s technical advantages and innovative applications across indoor, outdoor, and creative display scenarios.
i. Indoor Displays: Innovative Products Leading Industry Development
In indoor applications, BOE displayed its innovative BYH-COB PRO P0.9, BYH-COB Ultra P0.9, Rental Ease BTY-B P2.9, Commercial Creative Splicing BSL P1.9, and Micro MPD P0.9mm products. The MPD platform represents a significant breakthrough in BOE’s Micro LED technology, using high-transparency packaging to increase contrast by 50% and solve module color deviation, achieving higher color temperature consistency and color reproduction. Optimized soldering technology has improved die-bonding efficiency by 100%, further enhancing display performance.
The BYH-COB series features large panel module designs, with single modules reaching 14.5 inches, reducing seams and improving overall image quality, suitable for meeting rooms, supermarkets, and exhibition halls. The BOE-BYH ULTRA, BOE’s high-end customized MLED COB product, uses unique optical film packaging and self-developed high-end anti-glare reflective materials to achieve a contrast ratio of up to 20,000:1 in low ambient light, significantly enhancing display effects.
ii. Outdoor Displays: High Brightness and Stability
For outdoor displays, BOE showcased the Outdoor High Brightness BYB4 Plus P4.4mm, which offers extremely high brightness, ensuring excellent display performance in outdoor environments.
iii. Creative Displays: Virtual Production and Immersive Experiences
In creative displays, BOE presented its self-developed virtual production solution, which uses MLED screens supporting flexible switching between flat and curved forms, with a refresh rate of up to 7680Hz and brightness of 1800 nits. This solution is suitable for various scenarios, including studio production, university teaching, broadcasting, and exhibition halls, meeting cinematic production and immersive application needs. The virtual production solution features high brightness, high refresh rates, 16-bit grayscale, and a wide color gamut (DCI-P3 97%), ensuring high-quality visual experiences.
Through this exhibition, BOE further solidified its innovative leadership in MLED technology, particularly in Micro LED display technology, creative display solutions, and virtual production technology.
10. GKGD
GKGD showcased numerous COB products, including a 135-inch smart display all-in-one machine with a thickness of only 19mm, high color gamut and grayscale display, millisecond response time, anti-glare, support for nine-screen projection, and infrared touch.
The Crystal Display series 54-inch splicing screens are highly durable and 30% lighter, featuring built-in intelligent control systems, remote operation, 170° ultra-wide viewing angles, and customizable sizes and layouts.
A 162-inch 0.93mm pitch COB module screen assembled with diamond boxes uses matte surfaces and full flip-chip technology with intelligent PWM drive technology for dynamic energy savings and IP65 six-level protection. The COB modules also include four series: indoor C series, indoor M series, indoor E series, and channel C series, catering to different application scenarios.
11. AMTC
At ISE 2025, AMTC focused on showcasing multiple COB products covering P0.6~P1.86 pitch ranges, targeting high-end displays, commercial displays, creative displays, and channel applications.
For high-end applications, AMTC presented the TrueColor, ColorPlus, and BrightColor series, featuring high brightness, high refresh rates, and low scan rates. In commercial displays, AMTC showcased a 135-inch P1.56 Crystal Commercial Display all-in-one machine. For creative displays, AMTC exhibited the SmartColor COB TV, creative screens, curved screens, and large modules.
12. Nationstar
Nationstar showcased innovative display products and solutions, including the MIP series, REESTAR series, and integrated lamp-drive products.
Nationstar highlighted the MIP series for ultra-high-definition displays, including MIP-CIMD12, MIP-AIMD19, and MIP-AIMD26 display devices, as well as MIP0606, MIP0404, and MIP0303 display panels.
These products, using Nationstar’s self-developed mass transfer method and fan-out packaging architecture, significantly improve photoelectric performance, offering high brightness, high contrast, low power consumption, and strong impact resistance, covering P0.6-P1.5 pitches. They meet ultra-high-definition display needs for security applications, high-end rentals, commercial displays, medium and large meeting rooms, virtual production, high-end TVs, and high-definition movie screens.
Nationstar also showcased REESTAR brand products, including RS-1111, RS-1415, RS-1921, and RS-2727, known for high brightness, high contrast, and high reliability, suitable for sports events, traffic monitoring, and landmark buildings. The RS-1111 achieves high-definition display effects for close viewing.
Additionally, Nationstar displayed the TBC-C1010MB integrated lamp-drive product, compatible with P2 to P6 pitches, reducing power consumption by 70% compared to similar IC products. This product is mainly used in photoelectric glass, perforated screens, and LED holographic screens, offering high transmission rates, high brightness, and high reliability.
13. Kinglight
Kinglight showcased high-end fixed installation, high-end rental, MIP, and film application series products, launching the outdoor MIP1010 and high-end fixed installation TF2727 ceramic new products.
The TF2727 ceramic product, a recent key launch by Kinglight, is the industry’s first high-end fixed installation product using inorganic ceramic packaging. It features large-size chips, brightness up to 10,000 nits, high UV resistance, excellent heat dissipation, and airtightness, meeting outdoor fixed installation requirements.
For high-end rentals, Kinglight introduced the TOP four-in-one high-thrust rental tool, integrating four products into one, significantly increasing pin thrust and improving product stability and reliability.
Kinglight also exhibited the Black Crystal 2424 with optimized pin design, the QFN1212 with flat pin design, and the upgraded 1820 black light with high brightness and contrast.
For the MIP series, Kinglight launched the outdoor MIP1010, with a 1.0*1.0mm ultra-small size, achieving P1—P2 pitches for higher-definition outdoor displays. The MIP1010 features high thrust, wide viewing angles, flip-chip design, and universal cathode-anode design.
For XR/VP applications, Kinglight displayed high-quality customizable solutions, including MC0606, 1415, 2020, and 1010 P3 series products, known for wide color gamut, high contrast, high consistency, and HDR. Additionally, the 1415 and 1212 XR products, along with the innovative 1515 RGBW with white light design, create a more immersive virtual production environment.
14. Sinyopto
Sinyopto launched a Micro LED 4K ultra-high-definition display screen, co-developed with Hubei Aimaipu Optoelectronics, using mass-produced MIP0202 with Micro LED chips as small as 34*58um. With a substrate-free design and 99% ultra-high black ratio, the contrast and HDR effects surpass traditional Mini LEDs. It supports 178° wide-angle color-free display and reduced light loss. Sinyopto also revealed plans to launch A-MIP products with integrated driver ICs by 2025.
In addition to MIP, Sinyopto showcased outdoor high-brightness energy-saving white/rental black display devices, Mini LED series for outdoor/semi-outdoor small-pitch displays, and next-generation high-end rental display solutions.
15. NovaStar
NovaStar showcased 11 cutting-edge solutions, empowering the industry’s innovative development across the board. The solutions include high-end rental 5G large-bandwidth solutions, MLED full-link solutions, MLED full-scenario calibration solutions, adaptive thermal compensation solutions, LED display driver chip solutions, multimedia broadcast control solutions, visual audio-video integration solutions, full-link creative display solutions, LED intelligent broadcast control solutions, dual-engine distributed solutions, and NovaStar cloud service solutions. These cover a comprehensive product system from core chips, control systems, video processing, and calibration technologies to intelligent broadcast control, visualization, and cloud services, empowering the MLED/LED display and related industries.
Additionally, NovaStar collaborated with DECO to debut an LED all-in-one machine featuring a millimeter-wave wireless connection solution. This 108-inch LED all-in-one machine is composed of 16 modular units. NovaStar provided the overall hardware control system design, while DECO’s millimeter-wave wireless connection solution was integrated into the system, enabling wireless power and data transmission between the light panels and Hub boards, as well as between the modular units. GKGD was deeply involved from technical R&D to production, optimizing the entire chain to efficiently bring this new product to market.
16. Colorlight
Colorlight showcased its 5G transmission solutions, conference room solutions, U9 Max flagship video wall processor, ColorAdept series, CS16K professional server, and MLED intelligent calibration solutions.
Among these, the Colorlight U9 Max flagship video wall processor series significantly enhanced product performance in terms of load capacity, manageability, and compatibility. It supports a total load of 260 million pixels, with a maximum screen width and height of 32,768 pixels, and can display up to 31*4K ultra-high-definition images. It also supports a maximum output load of 100 1G network ports.
The product offers 8 output cards and 12 input cards for flexible configuration, along with 4K-level preview cards, making it highly adaptable. With powerful video processing capabilities, it supports up to 160 2K layers or 40 4K layers, making it suitable for large-scale events, exhibition centers, sports venues, stage performances, command centers, security monitoring, and commercial exhibitions. Notably, this product was officially launched in November 2024.
17. Xm-Plus
At this exhibition, Xm-Plus’ driver ICs were featured in LED display products exhibited by several companies, including Unilumin, ROE Visual, LP Display, Shanghai Sansi, AOTO Electronics, BOE, Ledman, INFiLED, and Cedar Electronics.
Xm-Plus’ driver IC products, based on green common-cathode technology and low-gray calibration patents, are driving the LED display industry toward Mini/Micro LED technology and other emerging applications.
18. Macroblock
Macroblock primarily showcased its latest product line: the Da Vinci series LED driver chips. These include common-anode LED driver chips: MBI5292 (supporting 19-bit grayscale and HDR display effects) and MBS7264 (for general applications); as well as common-cathode LED driver chips: MBI5756 (for general applications), MBI5762 (for immersive applications), and MBS7752 (for outdoor/semi-indoor applications).
This series not only excels in addressing key display issues such as coupling and low-gray uniformity compared to the Eagle Eye series but also introduces four breakthrough features: global refresh (solving black field issues in photography), low-gray multiple refresh (2x-32x, addressing flickering and supporting wide dynamic range), low turn-on voltage (improving energy efficiency and reducing high power consumption), and integrated PAM+PWM technology supporting 19-bit grayscale (enhancing low-gray image display, improving contrast, and meeting HDR standards).
19. QSTECH
At this exhibition, QSTECH set up experience zones for smart meetings, home theaters, exhibition displays, command centers, commercial displays, indoor/outdoor product experiences, and sports/rental/cinema product experiences, showcasing 17 series of products.
QSTECH highlighted a 135-inch COB all-in-one machine in the smart meeting zone. Additionally, QSTECH’s 2025 new product, the MIP all-in-one machine, made its debut at the exhibition, focusing on home theater scenarios.
20. Luminatii
Luminatii showcased its Micro Phantom Screen, LED spherical screen, and LED rental screen.
The Micro Phantom Screen is only 2mm thick and weighs less than 6kg per square meter, offering portability and flexibility. When not in use, it blends seamlessly with the background, achieving a near “invisible” effect. When activated, the screen displays highly three-dimensional images based on naked-eye AR technology.
21. Chipone
Chipone showcased multiple new products at ISE 2025, including Mini/Micro and automotive-grade LED display driver chips, and display control cards.
In the Mini/Micro display control solutions, Chipone presented the ICND2270 and ICND3289. The ICND2270 offers high integration, low power consumption, and high performance, supporting low-gray high refresh (2/4/8x improvement) and high frame rate modes, with 48-channel constant current output and 30NMOS, suitable for P0.7-2.6mm LED displays. The RGBX pixel multiplexing dedicated common-cathode driver chip ICND3289 features higher integration, 384-channel constant current output, support for RGB and RGBX modes, and PWM + DAC hybrid dimming with 18-bit grayscale output, suitable for RGB or RGBG pixel-multiplexed Mini/Micro LED displays.
For outdoor and common-cathode display applications, Chipone showcased the ICND8392 and ICND3069. The high-current common-anode LED driver chip ICND8392 supports up to 90mA constant current output, with low turn-on voltage, low static power consumption, and sleep mode (IDD≤10uA), along with LED open/short detection and temperature monitoring. The upgraded common-cathode 16-channel PWM constant current driver chip ICND3069 achieves 7680Hz refresh rate and 16-bit grayscale, making it suitable for XR virtual shooting, cinema screens, and fine-pitch displays.
22. TCL CSOT
TCL CSOT highlighted high-performance display products designed for commercial environments, including outdoor high-brightness displays, vertical signage, and multi-application commercial display bar screens, such as the 150″ MLCD Starry Shadow Screen, 65″/75″ UHD outdoor high-brightness displays, 55″ outdoor ultra-high-brightness displays, and 65.7″ multi-application commercial display bar screens.
The 150″ MLCD Starry Shadow Screen from TCL CSOT features 150″ 6K 4K high-definition display and intelligent split-screen switching, significantly enhancing clarity and consistency in large-screen displays and addressing issues of poor coordination and signal synchronization across different media. Whether for information dissemination or large conferences, users can enjoy superior display effects and more flexible operations.
23. Chipfountain
At this exhibition, Chipfountain showcased multiple display driver solutions and launched several new display driver products.
Chipfountain highlighted its AM display driver solutions and high-integration row/column driver solutions.
The AM display driver solutions support up to 16-bit grayscale, feature built-in dynamic energy-saving algorithms, and offer independent drive circuits for each LED, enabling precise point-to-point control. With low current, high brightness, low power consumption, and high contrast, these solutions use parallel data transmission to enhance system stability and are widely used in high-end commercial displays, Micro LED, XR virtual shooting, and holographic transparent screens.
The high-integration row/column driver solutions adopt a 48-channel common-cathode architecture, with a built-in DLL clock multiplier module supporting a maximum clock frequency of ≥200MHz. These solutions achieve high grayscale levels, improve low-gray refresh rates, and address camera shooting moiré issues, meeting the demands of high-end scenarios such as Mini/Micro LED and XR virtual shooting.
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